The Stylish, Functional, & Durable Everyday Backpack

By Bret Hoffer (@silverfox_collective)

From the first moment of receiving my ISM, I was impressed with the packaging alone. I could sense the quality just from this aspect without seeing the bag. Once opened, it was another level. Sure it's just a bag, but as most of us have experienced, function and construction are traits that are missing from most carryalls. 

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Not so with ISM! The multiple pockets and slots are designed with purpose. The mainstay of this bag above all others, for me, is the zipper system. I have no concern of these failing nor ripping at the seams as I have experienced with other products.  If you want an everyday carryall that is stylish, functional and durable, ISM is your last stop. 

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